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Motorola-Tattooing!
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Art knows no boundaries. It even blends so aesthetically with modern technology. Read on....
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Saturday, October 21, 2006:
New Delhi: If tattoo-art is the latest in skin-fashion, how can mobile companies stay behind? Motorola has announced it has partnered with Ami James, a famous tattoo artist on TLC's hit television series `Miami Ink', to produce a portfolio of eye-catching mobile devices for its new Miami Ink Collection.
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Continuing Motorola's design revolution, the Miami Ink Collection is an attempt to showcase how unique uses of artwork and finishes can help consumers showcase a variety of different personalities and individual preferences.
These wickedly cool handsets, the MOTORAZR, MOTORAZR XX and the Motorola L6, sport one of six different tattoo-inspired designs laser-etched directly onto the smooth surface of the device. Original tattoos featured in the collection include a delicate Cherry Blossom, fierce and fiery Dragon, ornate-Gypsy, punk-rock Skull, "I Love Mom" and a Polynesian Tribal design.
"Working with Ami, Motorola has transformed our slim mobile devices into mobile works of art," said Jim Wicks, vice president and director, consumer experience design, Motorola. "Ami's signature flair and eye-catching designs create Motorola devices that are truly lifestyle accessories."
"Drawing tattoos for Motorola and their iconic mobiles provided an opportunity for me to bring my art form to life for a whole new audience," said Ami James. "I have found another way to give consumers 'tattoo cool' without the pain." It's a sureshot way to demonstrate how tech-art has become skin deep!
Ravi V. Chhabra, EFYTIMES News Network
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