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PlaySpan Gets Former Sony PlayStation Europe CEO On Advisory Board
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Presently, Chris Deering serves as chairman of the Edinburgh Interactive Entertainment Festival.
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Thursday, October 23, 2008:
PlaySpan, Inc., a publisher sponsored in-game commerce network, has announced that former Sony PlayStation Europe CEO, Chris Deering, has joined the PlaySpan advisory board. Deering brings a decade of experience as CEO of Sony Computer Entertainment Europe, guiding publishers in dealing with issues across multiple cultures, currencies and jurisdictions.
"The PlaySpan microtransaction platform delivers the next big revenue stream to game publishers based on in-game commerce and complements subscription and advertising revenue streams,” said Deering.
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“I am impressed with the all- star team at PlaySpan/ PayByCash and their industryleading technology which has gained rapid adoption by reputable game developers and publishers worldwide. I look forward to helping PlaySpan realise its objective to become global market leader."
“It is a great privilege to have such a leading and reputable executive of the gaming industry as Chris Deering on our advisory board,” said Karl Mehta, founder and CEO, PlaySpan Inc. “Chris knowledge of the European gaming industry and the game industry as a whole will be invaluable to PlaySpan as we expand on a global scale.”
Deering was founder and CEO of the London-based Sony PlayStation Division for EMEA and Australasia from 1995 through 2005, when he retired from Sony.
A Harvard Business School graduate, Deering has also served as vice president of international marketing at Atari, and 10 years as senior vice president at Columbia Pictures (Sony Pictures) where he was chief operating officer of International Video. Currently, he sits on the boards of several tech firms, as well as serves as chairman of the Edinburgh Interactive Entertainment Festival.
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