With a price point starting as low as a lakh rupees or less per store inclusive of point of sale systems, back end servers and storage infrastructure, networking, implementation costs, software licences and support, the solution is said to offer a compelling proposition for the small retailer to automate his billing, procurement, inventory management, accounting and customer relationship management needs.
GoFrugal's RayMedi solution has been ported to utilise the entire range of the Sun product portfolio – from Java as the application development language, the Sun Application Server, Sun's MySQL database, Solaris 10, an advanced and robust operating system and Sun's performance-leading servers.
Speaking about the association with Sun Microsystems, Kumar Vembu, CEO, GoFrugal Technologies, said, “Sun Microsystems' products fit in perfectly with our requirements of performance, scalability and reliability that we were looking for while developing a low cost solution for the retail industry. The Sun platform helped us pass on to our customers features of low cost of acquisition, zero threat of viruses afflicting their systems and ease of maintenance thus ensuring peace of mind for the small retailer who might not be able to spend a lot on routine maintenance of his technology infrastructure.
He further added, “As India gets ready to experience the onslaught of new retail formats by large retailers, the small and medium retailers, who make up for more than 95 per cent of the Indian retail industry are realising the need to adopt state of the art technology in order to stay in the game and increase their share of the Indian retail pie and thereby improve profitability. Due to the inherent nature of the retailing business as is a low-margin, high-volume, commodity business where profitability gets strained as competition intensifies and consumer preferences mature, the use of technology to provide superior consumer experience is one way to differentiate one’s offerings from the competition.”
According to Priyadarshi Mohapatra, director, retail, Sun Microsystems India, “RayMedi is a strong combination of Sun’s vast experience and expertise in retail coupled with GoFrugal’s expertise in the retail, retail distribution and retail chain management solutions, making this product a must have for those retailers who are looking for a robust and scalable IT solution.” |